The course highlights organizational, technological, and ethical issues facing the radio industry today in our modern digital media world. The study also includes current principles and practices of radio programming, marketing and sales, promotions, radio management for commercial and public radio, and current digital audio platforms such as Internet radio.
Prerequisite(s)/Course Notes: RTVF 001 or permission of department. Not for liberal arts credit. May not be taken on a Pass/D+/D/Fail basis. (Formerly The Radio Industry.)