Nov 25, 2024  
2020-2021 Undergraduate Bulletin 
    
2020-2021 Undergraduate Bulletin [ARCHIVED BULLETIN]

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ENGL 178D - Digital Publishing

Semester Hours: 3
This course explores the practices, issues, and opportunities digital technology has introduced into the publishing industry.  Discussions and readings address content acquisition and development, archiving and asset management, digital formats (e-books, digital downloads, digital audiobooks), the role of search engines, the content aggregator landscape, sales trends and  the analysis of  digital market, and challenges to traditional business models.  This course considers how digital media alter reading and writing as a cultural practices and publishing as a cultural forum. 

Prerequisite(s)/Course Notes:
WSC 001  or WSC 002 . Credit will be given for this course or ENGL 190X, not both.





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