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Dec 27, 2025
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PR 104 - Public Relations Case StudiesSemester Hours: 3 Periodically
This course encompasses study of several important cases-historical and current-which examine how public relations professionals deal with situations and crises. Through readings, discussions and projects, students explore their own perceptions of the profession and its impact on society. Emphasis is placed on ethical courage, values, audience sensitivity and media reaction.
Prerequisite(s)/Course Notes: PR 100. (Formerly JRNL 64.)
View Course Offering(s):
Fall 2025
January 2026
Spring 2026
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