Mar 19, 2026  
2014-2015 Undergraduate Bulletin 
    
Catalog Navigation
  Bulletin Home
  Course Descriptions
  Our Mission
  About Our University
  Academic Honesty
  Academic Policies and Procedures
  Admission (Undergraduate)
  Archived Bulletins
  Tuition, Financial Aid and Scholarships
  Bachelor’s Programs
  Majors and Minors
  Distance Learning
  Distribution Courses
  Programs (Alphabetically, University-wide)
  Study Abroad
  Hofstra College of Liberal Arts and Sciences
  Frank G. Zarb School of Business
  The Lawrence Herbert School of Communication
  School of Education
  School of Engineering and Applied Science
  School of Health Sciences and Human Services
  Hofstra University Honors College
  School for University Studies
  New Opportunities at Hofstra (NOAH) Program
  Academic Calendars and Deadlines
  Facilities and Services
  General Information and Definitions
  HEGIS Codes
  Printable Forms
  @HofBulletins on Twitter
  My Personal Catalog
HELP
2014-2015 Undergraduate Bulletin [ARCHIVED BULLETIN]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Personal Catalog (opens a new window)

PR 104 - Public Relations Case Studies

Semester Hours: 3
Fall, Spring
This course encompasses study of several important cases-historical and current-which examine how public relations professionals deal with situations and crises. Through readings, discussions and projects, students explore their own perceptions of the profession and its impact on society. Emphasis is placed on ethical courage, values, audience sensitivity and media reaction.

Prerequisite(s)/Course Notes:
PR 100 . Students required to take PR 101  toward their major in Public Relations are restricted from taking this course.


View Course Offering(s):

Summer Session I 2026

Summer Session II 2026

Summer Session III 2026

Fall 2026



Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Personal Catalog (opens a new window)