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BCIS 236 - Electronic Commerce for Managers Fall, Spring
A managerial perspective on electronic commerce. Topics include the technical
infrastructure developments and their impact on organizational structure, manufacturing,
service-based businesses, finance, accounting, human resources and marketing.
Economic models to determine the business value of alternative economic commerce
strategies are examined. Business-to business electronic commerce, including the
technical foundations of intranets and extranets will be examined to determine
appropriate strategies for these systems. Legal and privacy issues, as well as
global issues, are discussed in a managerial context. Students develop a prototype
for their own electronic commerce application along with a business plan for determining
its success.
Prerequisites & Notes BCIS 203. Open only to matriculated Zarb School of Business graduate students
and/or matriculated School of Education and Allied Human Services graduate students
where appropriate.
Credits: 3 s.h.
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