|
|
2009-2010 Graduate Studies Bulletin [ARCHIVED BULLETIN]
**Course Information**
|
|
|
|
| |
Management (MGT) |
| |
-
MGT 209 - Management Communication
Semester Hours: 3
Periodically
Examine communication in business organizations and nonprofit institutions by in-depth study of interpersonal communication, communication in small groups and organization wide communication. Consideration is given to models and theories of the role of communication systems in the formulation of management policies relative to internal and external relationships.
Prerequisite(s)/Course Notes:
MGT 207 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 210 - Human Resources Management
Semester Hours: 3
Once a Year
In-depth examination of the activities involved in the management of the human resources function. Models for thinking, analyzing and managing these activities are studied in theory and for practical application in organizations.
Prerequisite(s)/Course Notes:
MGT 207 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 211 - Production Planning and Control
Semester Hours: 3
Periodically
Production and operations management decision problems using current analytical techniques. Topics include design decisions, production functions, facility location and layout, capacity decisions, work and human resource input, inventory management, scheduling, allocation, quality control.
Prerequisite(s)/Course Notes:
QM 203 ; MGT 207 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 212 - Leadership
Semester Hours: 3
Periodically
Explores the multidimensional aspects of leadership in a global business environment. Provides models of effective leadership as they apply to finance, accounting, marketing, information technology, operations, and human resources.
Prerequisite(s)/Course Notes:
MGT 207 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 215 - Multinational Business Management
Semester Hours: 3
Once a Year
Analysis of fundamental concepts and decision processes. Emphasis on operational and behavioral distinctions with view toward developing international planning specialization and regional adaptation skills in the student. Examination of trade patterns and partners. Attention is paid to the cross-functional influences of global financial, accounting, legal, ethical, marketing, and information technology decisions.
Prerequisite(s)/Course Notes:
MGT 207 ; MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 216 - Strategic Planning
Semester Hours: 3
Once a Year
An introduction to the strategic planning process and an insight into its nature. Background for line managers who will do such planning, staff who will aid in the process and others interested in understanding present and future corporate performance. As the components of the organization are increasingly integrated into an effective strategic management system, creative strategic planning becomes a major management tool for (1) formulation and implementation of corporate strategy, (2) discovery and development of opportunity and growth, and (3) avoidance of confrontations with society over unintended impacts from the corporate operations.
Prerequisite(s)/Course Notes:
MGT 207 ; FIN 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 218 - Strategic Human Resources
Semester Hours: 3
Periodically
This course provides students with a detailed understanding of how human resources is the key to an organization’s success or failure. Organizations are changing rapidly in terms of their structures, systems, and work processes, thus necessitating the involvement of managers in the overall strategy of the organization. For managers to understand and be sensitive to strategic human resources, they must be involved in the overall strategy as well as the day-to-day operations of the organization. To accomplish this end, this course will reach back to the basic economic, social, psychological, and legal forces that impinge on employment thereby providing a framework to formulate better HR policies in the organization.
Prerequisite(s)/Course Notes:
MGT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 220 - Organizational Development and Change
Semester Hours: 3
Once a Year
Examines planned approaches to organizational change as an ongoing, interactive process. Topics include introduction to organization development, theory and concepts underlying organization development, goal setting, planning, research findings dealing with the results of OD interventions, OD approaches in different types of organizations and consultant-client relationships.
Prerequisite(s)/Course Notes:
MGT 207 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
|
| |
-
MGT 231 - Sports and Entertainment Management
Semester Hours: 3
Periodically
An integrative course for all functional areas focusing on technological issues, executive ethics and corporate social and environmental responsibilities for domestic and international sports and entertainment. Knowledge and competencies developed in other business courses are synthesized and applied through a final research project.
Prerequisite(s)/Course Notes:
MGT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 232 - Venue and Facilities Management
Semester Hours: 3
Periodically
This course allows students to receive an in-depth, behind the scenes look at what is the management and operation of various athletic and public assembly facilities (PAF). Concepts common to all types of PAFs, as well as applications of basic concepts from the field of operations management as these apply to large scale public events will be discussed. These will include justification for construction through capacity planning and process analysis, box office operations, scheduling queuing theory, client-tenant relations (including multi-use facilities on the college campus), booking policies, food service, security and crowd management and quality management. This course will serve students in preparing for a career in franchise operations, sports/entertainment and event management on the college or professional level and in gaining a keen professional sense of observation and attention to detail related to a properly operated venue.
Prerequisite(s)/Course Notes:
MGT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 257 A-Z - Seminar: Special Topics in Management*
Semester Hours: 3
Periodically
An advanced in-depth treatment of special topics. Current topics are explored through a variety of methods, such as lectures, projects and case studies. As individual subjects are selected, each is assigned a letter (A-Z) which is affixed to the course number. Students may take up to two of these courses to fulfill their major requirements so long as each seminar has a different letter designation.
Prerequisite(s)/Course Notes:
MGT 207 and any additional prerequisites as stated in the course schedule. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 262 - Seminar in Business Management
Semester Hours: 3
Periodically
Analysis of problems of top management. Discussions and written reports based on individual student research.
Prerequisite(s)/Course Notes:
MGT 207 and permission of department chairperson. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 274 - Labor Relations and the Law
Semester Hours: 3
Once a Year
Federal and state labor legislation affecting wages and conditions of all employees unionized or not, management’s interest in constructive employee relations within the frame of the Labor Management Relations Act, dispute settlement techniques.
Prerequisite(s)/Course Notes:
MGT 207 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
|
| |
-
MGT 285 - Business Process Management
Semester Hours: 3
Fall, Spring
A course in the design and analysis of business process. Topics include charting and mapping business processes, measuring and analyzing process flows, capacity analysis, process inventory analysis, and process synchronization and improvement.
Prerequisite(s)/Course Notes:
Statistics for Business Applications Residency Workshop or approved equivalent, IT 203 , MGT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements. Same as QM 285 .
|
| |
-
MGT 286 - Statistical Quality Control
Semester Hours: 3
Fall, Spring
A course in the principles of statistical quality control. The course takes the Deming/Shewhart viewpoint that quality is best achieved by the effective management and control of processes. Topics that are covered include defining and documenting a process, attribute and variable control charts, out-of-control patterns, diagnosing a process, and process capability and improvement studies. Statistical software will be used in the solution of problems and analysis of case studies.
Prerequisite(s)/Course Notes:
QM 285 or MGT 285 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements. Same as QM 286 .
|
| |
-
MGT 287 - Six Sigma Quality Management
Semester Hours: 3
Fall, Spring
A course in the philosophy, principles, and techniques of Six Sigma Quality Management. The course builds on the knowledge gained in QM/MGT 285-Business Process Management and QM/MGT 286-Statistical Quality Control. Topics that are covered include six sigma dashboard model, the five phases of the DMAIC model, and detailed study of two six sigma certification cases. Statistical software will be used in the solution of problems and analysis of case studies.
Prerequisite(s)/Course Notes:
QM 285 or MGT 285 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements. Same as QM 286 .
|
| |
-
MGT 290 - Seminar in Contemporary Issues in Quality Management
Semester Hours: 3
Fall, Spring
A seminar in the contemporary issues in quality management. This course will be taught using exercises, case studies, and guest lecturers.
Prerequisite(s)/Course Notes:
MGT 207 and QM 286 or MGT 286 . Corequisite: QM 291 or MGT 291 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements. Same as QM 290 .
|
| |
-
MGT 291 - Practicum in Quality Management
Semester Hours: 3
Fall, Spring
A practicum in quality management. In this practicum students will be responsible for developing the design for a quality improvement project at their respective workplaces. They will prepare a report and give an oral presentation on their individual projects. This project should exhibit the student’s ability to apply the methods and techniques that they have learned in the previous courses in the program.
Prerequisite(s)/Course Notes:
MGT 207 and QM 287 or MGT 287 . Corequisite: QM 290 or MGT 290 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements. Same as QM 291 .
|
| |
-
MGT 304 - Advanced Research Seminar in Management
Semester Hours: 3
Fall, Spring
Students write an integrative paper on an assigned topic based on secondary research and then formulate a written primary data research design to investigate a specific key issue. They must formulate research questions and hypotheses, construct survey instruments and experimental designs, draft sample plans, outline data handling procedures, and prepare a comprehensive research proposal, furnishing justifications for its theoretical as well as practical significance. An oral presentation of each project is required at the conclusion of the semester.
Prerequisite(s)/Course Notes:
Completion of all core competency courses, 21 s.h. of advanced core courses or above (including QM 203 , IB 207 , and at least 6 s.h. of the required 15 s.h. in the area of concentration), and permission of the department chairperson. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 305 - M.B.A. Honors Research Thesis in Management
Semester Hours: 3-6
Periodically
Student selects and designs an integrative research project with the approval and guidance of a faculty member in the area of specialization. Student is required to justify the project’s significance within a decision-making framework and define the management applications of the research findings. An oral report of the research findings is presented to a faculty committee. With joint permission of the department chairperson and thesis adviser, a student may expand the M.B.A. Honors Research Thesis from 3 to 6 s.h.; the additional 3 s.h. may be counted toward elective requirements in the area of concentration.
Prerequisite(s)/Course Notes:
minimum cumulative GPA of 3.5, completion of all core competency courses, 21 s.h. of advanced core courses or above (including QM 203 , IB 207 , and at least 6 s.h. of the required 15 s.h. in the area of concentration), and permission of department chairperson. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 309 - Research Seminar in Human Resources Management
Semester Hours: 3
Periodically
Supervised research leading to the preparation of a formal paper on an approved topic in the field of human resources management. Students review the relevant literature to formulate a research question on an approved topic and specify how they would answer the question. Students submit a written research proposal that includes their literature review and the appropriate methodological design and sampling techniques they would use to address their research question. An oral presentation of the research proposal is required at the end of the semester.
Prerequisite(s)/Course Notes:
Completion of 21 s.h. of graduate course work in the area of concentration. Open only to matriculated M.S. in Human Resources Management students.
|
| |
-
MGT 330 - Graduate Internship
Semester Hours: 3
Fall, Spring
A work-study program open to graduate students who are specializing in management. Students work a minimum of 100 hours in the semester for selected business organizations. A written evaluation of a complex managerial decision is prepared by the student at the completion of the course. Most internship opportunities involve some form of monetary remuneration.
Prerequisite(s)/Course Notes:
All core competency courses or approved equivalents, 24 graduate-level credits with a 3.3 average and permission of department chairperson. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MGT 401 - Operations Management
Semester Hours: 2
Periodically
An examination of the processes organizations use to transform resources into
high quality goods and services that satisfy consumers. Techniques for designing
production and operation systems that are efficient as well as effective are included.
Prerequisite(s)/Course Notes:
Open only to matriculated Zarb School of Business E.M.B.A. students.
|
| |
-
MGT 402 - Managing Contemporary Organizations
Semester Hours: 4
Periodically
Issues of organizational behavior and design in all types of corporations, nonprofit
institutions, and governmental agencies are discussed. Emphasis is placed on motivational
systems, intragroup and intergroup communications, power relationships, and the
management of change. The effects of cultural diversity on organizational dynamics
are also considered.
Prerequisite(s)/Course Notes:
Open only to matriculated Zarb School of Business E.M.B.A. students.
|
Marketing (MKT) |
| |
-
MKT 203 - Marketing Analysis and Management
Semester Hours: 3
Fall, Spring
Managerial decisions in the marketing area. Topics include marketing strategy determination, the role of marketing research, consumer behavior, marketing and the law, consumerism, social responsibility of marketers, international marketing and product, pricing, distribution and channel policy. A special focus on analytical techniques in developing, implementing and controlling marketing plans is provided.
Prerequisite(s)/Course Notes:
Credit given for this course or MKT 207, not both. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 211 - Advertising Management
Semester Hours: 3
Periodically
Course focuses on the strategic decisions necessary for the internal management of advertising agencies, the external relationships with clients and outside suppliers, and the development of a successful advertising campaign. All the major components of the advertising plan and campaign are discussed, including marketing and communication objectives and strategies, sales promotion, direct mail, Internet, media planning, and television, print, and other types of advertising. Specific emphasis is placed on target market selection, creative strategies, global issues, social and ethical considerations, and evaluation of the advertising plan.
Prerequisite(s)/Course Notes:
MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
|
| |
-
MKT 220 - International Marketing
Semester Hours: 3
Once a Year
Organizing and managing international marketing operations. Stresses concepts, terminology, institutions and trends. Comparative analysis of consumer and institutional behavior in selected industrial and nonindustrial countries. Emphasizes data sources and cross cultural research methodology. Examines organizational models, North-South dialogue, protectionism, commodity trading, marketing consortia, East-West trade, regional integration, development of undersea resources and socioeconomic impact of multinational marketing.
Prerequisite(s)/Course Notes:
MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 221 - Distribution Management
Semester Hours: 3
Periodically
Analysis and management of distribution systems for products and services. Evaluation of objectives and functions of manufacturers, wholesalers, retailers and consumers. Stresses systems analysis, historical evolution of U.S. distribution system, channel power, control and conflict, physical distribution, distribution costs and international comparisons of marketing systems. Socioeconomic costs and benefits of public and private distribution systems emphasized.
Prerequisite(s)/Course Notes:
MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 222 - International Promotional Campaigns
Semester Hours: 3
Periodically
Course focuses on applied strategic problem-solving and creative decision-making in the development of a domestic and international promotional campaign. Students will complete and present an integrated promotional plan and campaign for the United States and one foreign country. Topics include the development of promotional objectives and strategies, market analyses, research design, media planning, and ethical issues.
Prerequisite(s)/Course Notes:
MKT 211 or 6 s.h. in other marketing electives above MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 230 - Pricing Theory and Practice
Semester Hours: 3
Periodically
A managerial approach to pricing decisions. Topics include a legal and ethical environment of pricing decisions; demand curve estimation; psychological pricing; demand, cost and competitive approaches to pricing; decision model in pricing models and decisions by channel members.
Prerequisite(s)/Course Notes:
MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 231 - Sports and Entertainment Marketing
Semester Hours: 3
Fall, Spring
This course takes a global, professional, and managerial approach to the study of sports and entertainment marketing. A full marketing plan is developed on an assigned subject. The course focus is on such topics as understanding the unique aspects of the sports and entertainment industries, deciding whether and how to globalize, creating and maintaining an identity in the marketplace, developing a target market strategy and sustaining a fan base, setting product and venue strategies, selling media rights, generating auxiliary sales revenues (including licensing), devising promotional and public relations strategies, dealing with the media, forming community and sponsor relationships, making pricing decisions, and weighing legal and ethical issues. Also covered are gender issues, fan behavior, the marketing of collegiate sports and regional entertainment, and celebrity endorsement strategies.
Prerequisite(s)/Course Notes:
MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
|
| |
-
MKT 245 - Research for Marketing Decisions
Semester Hours: 3
Periodically
Principles, procedures and techniques of defining and solving marketing problems; research designs and analytical methods; statistical techniques in market research.
Prerequisite(s)/Course Notes:
MKT 203, QM 203. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
|
| |
|
| |
-
MKT 249 - Product Innovation and Planning
Semester Hours: 3
Once a Year
Product policy and strategy as the keystone of corporate planning. The product planning and development sequence: search for opportunity, screening, economic evaluation, development of product, development of marketing plan testing, commercialization. Organization of the product planning function.
Prerequisite(s)/Course Notes:
MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 250 - Healthcare Marketing
Semester Hours: 3
Periodically
An introductory marketing course for healthcare professionals, such as administrators
dealing with the elderly who need to understand their markets. This course examines
the healthcare environment directed towards the needs of the aging. Emphasis is
on how to develop effective programs to meet the needs of this market. Specific
areas examined include the changing health and medical marketing environment,
the elderly as a viable market, new product development, pricing, promotional
planning, channels of distribution, decision making of healthcare services and
future trends for this market.
Prerequisite(s)/Course Notes:
Open only to students matriculated in the Gerontology Program. Not for M.B.A.
degree credit.
|
| |
-
MKT 257 A-Z - Seminar: Special Topics in Marketing
Semester Hours: 3
Periodically
An advanced in-depth treatment of special topics. Current topics are explored through a variety of methods, such as lectures, projects and case studies. As individual subjects are selected, each is assigned a letter (A-Z) which is affixed to the course number. Students may take up to two of these courses to fulfill their major requirements so long as each seminar has a different letter designation.
Prerequisite(s)/Course Notes:
MKT 203 and any additional prerequisites as stated in the course schedule. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 270 - Marketing Problems Seminar
Semester Hours: 3
Periodically
A systematic examination of marketing planning and analysis. Includes decision-making problems and projects, analysis of contemporary marketing policies and issues, and the integration of institutional and quantitative information.
Prerequisite(s)/Course Notes:
MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 275 - Strategic Planning in Marketing
Semester Hours: 3
Periodically
A thorough examination of strategic planning in marketing-the process by which sustainable customer driven competitive advantages are achieved over time by building relationships, offerings, timing, and resources. Particular emphasis placed on planning, integrating, implementing, and analyzing marketing strategies; the context of strategic marketing management within a firm; alternative strategic approaches to marketing; such marketing models as Profit Impact of Marketing Strategy (PIMS); the value chain; benchmarking; customer satisfaction; strategic marketing audits; the global context of strategic marketing; ethical dimensions of marketing strategies; and other key concepts. Individual and group assignments, including a computer simulation.
Prerequisite(s)/Course Notes:
MKT 203 . Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 280 - Advanced Marketing Research
Semester Hours: 3
Periodically
Course covers advanced techniques of marketing research. Topics include analysis of qualitative data, complex experimental design, advanced sampling, interpretation of multivariate data for marketing decision making, marketing information systems.
Prerequisite(s)/Course Notes:
MKT 245 , QM 250 . Open only to matriculated M.S. in Marketing Research students.
|
| |
-
MKT 304 - Advanced Research Seminar in Marketing
Semester Hours: 3
Fall, Spring
Students write an integrative paper on an assigned topic based on secondary research and then formulate a written primary data research design to investigate a specific key issue. They must formulate research questions and hypotheses, construct survey instruments and experimental designs, draft sample plans, outline data handling procedures, and prepare a comprehensive research proposal, furnishing justifications for its theoretical as well as practical significance. An oral presentation of each project is required at the conclusion of the semester.
Prerequisite(s)/Course Notes:
Completion of all core competency courses, 21 s.h. of advanced core courses or above (including QM 203 , and at least six s.h. of the required 15 s.h. in the area of concentration), and permission of department chairperson. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 305 - M.B.A. Honors Research Thesis in Marketing
Semester Hours: 3-6
Periodically
Student selects and designs an integrative research project with the approval and guidance of a faculty member in the area of specialization. Student is required to justify the project’s significance within a decision making framework and define the management applications of the research findings. An oral report of the research findings is presented to a faculty committee.
Prerequisite(s)/Course Notes:
Minimum cumulative GPA of 3.5, completion of all core competency courses, 21 s.h. of advanced core courses or above (including QM 203 , IB 207 and at least six s.h. of the required 15 s.h. in the area of concentration), and permission of department chairperson. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 309 - Research Seminar in Marketing
Semester Hours: 3
Periodically
Supervised research leading to the preparation of a formal paper on an approved topic in the field of marketing. Specifically, the student identifies key marketing issues surrounding the topic and conducts comprehensive secondary research on them. Based on the results, the student then proposes and formulates a primary research plan to address the issues. The research plan includes, where appropriate, key findings from the secondary research, hypotheses relating to the issues, primary research design/ methods, sampling procedures, a data collection instrument, data analysis procedures, and the theoretical and practical implications of the potential findings. An oral presentation of the project is required at the conclusion of the semester.
Prerequisite(s)/Course Notes:
Completion of 15 s.h. of graduate course work in marketing. Corequisite: MKT 245 . Open only to matriculated M.S. in Marketing students.
|
| |
-
MKT 310 - Thesis in Marketing Research
Semester Hours: 3
Periodically
Student designs and executes a marketing research study for a company or not for profit organization to help it solve a marketing problem or evaluate a marketing opportunity. The student works individually under the guidance of a thesis adviser on a one-on-one basis. After consultation with the thesis adviser who will approve the specific topic, the student must present the proposal to the department chairperson before registering for MKT 310. The student is required to prepare a written report of the findings and make an oral presentation to a faculty committee and/or the company executives.
Prerequisite(s)/Course Notes:
9 s.h. of marketing courses, including MKT 245 , QM 203 , QM 250 and permission of the department chairperson. Corequisite: MKT 280 . Open only to matriculated M.S. in Marketing Research students.
|
| |
-
MKT 311 - Thesis in Marketing Research
Semester Hours: 3
Periodically
Student designs and executes a marketing research study for a company or not for profit organization to help it solve a marketing problem or evaluate a marketing opportunity. The student works individually under the guidance of a thesis adviser on a one-on-one basis. After consultation with the thesis adviser who will approve the specific topic, the student must present the proposal to the department chairperson before registering for MKT 310 . The student is required to prepare a written report of the findings and make an oral presentation to a faculty committee and/or the company executives.
Prerequisite(s)/Course Notes:
10 s.h. of marketing courses, including MKT 245 , QM 203 , QM 250 and permission of the department chairperson. Corequisite: MKT 280 . Open only to matriculated M.S. in Marketing Research students.
|
| |
-
MKT 330 - Graduate Internship
Semester Hours: 3
Fall, Spring
A work study program open to graduate students who are specializing in marketing. Students work a minimum of 100 hours in the semester for selected business organizations in their area of specialization. A written evaluation of a complex marketing decision is prepared by the student at the completion of the course. Most internship opportunities involve some form of monetary remuneration.
Prerequisite(s)/Course Notes:
All core competency courses or approved equivalents, 24 graduate-level credits with a 3.3 average and permission of department chairperson. Open only to matriculated graduate students in the Zarb School of Business and in other Schools at Hofstra where appropriate. See specific program requirements.
|
| |
-
MKT 401 - Marketing Analysis and Management
Semester Hours: 4
Periodically
Major focus on the role and functions of marketing in modern society, strategic planning and marketing and the types of marketing decisions made by executives. Topical coverage includes the broad scope of marketing; the development of strategic marketing plans; marketing information systems; marketing in a global context; ethical, societal, and environmental considerations; consumer behavior and market segmentation; tactical decisions relating to products, pricing, distribution, and promotion; the integration and coordination of marketing planning with other functional areas; and marketing audits.
Prerequisite(s)/Course Notes:
Open only to matriculated Zarb School of Business E.M.B.A. students.
|
Marriage and Family Therapy (MFT) |
| |
-
MFT 204 - Individual and Family Life Cycle Development
Semester Hours: 3
Fall, Spring
Eight stages of family-life cycle are examined at three different levels of analysis: individual, systemic, and relational ethical. Major psychological tasks of each stage are presented with an examination of the potential problems. Family dysfunctions at each stage are considered from a systemic point of view as compared to other, more individually oriented theories, such as behaviorism, psychodynamic and developmental theories.
Prerequisite(s)/Course Notes:
(Formerly Family Life Cycle Development.)
|
| |
-
MFT 205 - Historical and Sociocultural Aspects of Family Development and Theory
Semester Hours: 3
Fall, Spring
This is the study of the institution of family and marriage from the 18th century to the present with emphasis on the effect of differing social and economic conditions on the written and implied marital contract, and their relation to current theories of marriage and family therapy.
|
| |
-
MFT 206 - Overview of the DSM for Mental Health Professionals
Semester Hours: 3
Spring
This course is designed for marriage and family therapists and mental health professionals who work in an agency setting or in private practice. It provides an understanding of diagnosis according to the Diagnostic and Statistical Manual, and of pharmacological treatments for psychological disorders in individuals with Axis I and Axis 2 diagnoses. Also included is an analysis of how family systems theory arose in direct opposition to the DSM categories and a comparison of the two models. The historical development and social construction of the diagnostic and statistical categories used in a traditional psychotherapy will be addressed. Topics covered include: the Diagnostic and Statistical Manual as it is utilized in agencies and by insurance companies, and the specific codes used.
Prerequisite(s)/Course Notes:
(Formerly The Social Construction of the DSM (Diagnostic and Statistical Manual): A Course for Family Therapists and Other Mental Health Professionals.)
|
| |
-
MFT 207 - Parent Education for Educators
Semester Hours: 1.5
Periodically
This course examines the more relevant sociohistorical changes in parenting roles. It explores different parenting styles in terms of providing children with maximum growth potential, taking into account cultural and gender similarities and differences. A main focus of this course is to assist educators and school personnel with the information, tools, and skills necessary to design a parent education program. A life cycle perspective is the backdrop of the presentations.
|
| |
-
MFT 232 - Family Therapy With Children of Divorce
Semester Hours: 1.5
Periodically
This course teaches therapists how to counsel parents about various problems their children may have during separation and divorce, with a focus on how to counsel children who are going through the divorcing process. There will be discussion of the various denial processes a child may use, feelings of abandonment a child may experience when his/her parents are separating or divorcing, and the therapeutic techniques associated with each.
|
| |
-
MFT 233 - Therapy With Families in Crisis: A Clinical Approach
Semester Hours: 3
Periodically
This course explores various symptoms of families in crisis who are seen in a clinical setting. Major theoretical approaches are examined, along with intervention strategies for helping these families. Some family crises explored are suicide, child or spouse abuse, rape, natural and accidental disaster, illness, relationship dissolution, and death.
|
| |
-
MFT 233A - Therapy With Families in Crisis: A Non-Clinical Approach
Semester Hours: 1.5
Periodically
This course provides non-marriage and family therapy majors with information on crisis counseling in various situations, such as suicide, child or spouse abuse, rape, natural or unnatural disasters, illness, relationship dissolution, domestic violence, and death. The course educates the student about recognizing the symptomology of each situation, and provides information on initial steps to be taken as well as guidelines for appropriate referral sources.
Prerequisite(s)/Course Notes:
Credit given for this course or MFT 233 , not both.
|
| |
-
MFT 234 - Brief Family Therapy
Semester Hours: 3
Periodically
The course focus is on the potency and efficacy of brief family therapy as a therapeutic model which promotes change in families who have become stabilized around the maintenance of a symptom or a problem in one or more of its members.
|
| |
-
MFT 235 - Conflict Resolution Theory and Practice: Couples in Divorce
Semester Hours: 3
Periodically
This course is designed for marriage and family therapists, psychologists, social workers, mental health counselors and possibly attorneys who wish to better understand conflict and conflict resolution in divorcing couples. The course will first examine healthy functioning and then explore what constitutes conflict and what constitutes resolution. It also discusses how conflicts can be resolved and theories of conflict resolution. Overlaps with game theory and negotiation theory will also be discussed.
|
| |
-
MFT 236 - Family Therapy and Ethnicity
Semester Hours: 3
Periodically
Ethnicity relates family process to the broader context in which it evolves. Coming to terms with ethnicity for therapists is necessary in order to gain a perspective on the relativity of our belief systems. Cultural groups vary in the emphasis they place on different transitions. Different groups vary as to what behaviors they see as problematic as well as solutions to problems. This course describes the difference between various groups with regard to problems typically presented in therapy. Specific interventions are discussed with the primary goal of helping therapists understand people’s behavior in an ethnic context.
|
| |
-
MFT 238 - Couple Therapy
Semester Hours: 4
Fall, Spring
This is a comprehensive and thorough couple therapy workshop. Through the use of role-playing, videotape, lectures and demonstrations, students are exposed to relevant theories of couple therapy. The focus is on interviewing assessment of interactional dynamics and intervention. Topics covered are: creation of positive expectancies and exchanges, cognitive restructuring, contingency contracting, and marriage enrichment. Treatment strategies are examined for a variety of problem areas such as sexual dsyfunctions, child-rearing problems, partner abuse (emotional and physical), jealousy and conflicts regarding affiliation and independence.
|
| |
-
MFT 239 - Families in Transition
Semester Hours: 3
Fall, Spring
Separating, divorcing and families suffering a loss through death of a member are the focus of this course. Relevant theories of separation and divorce are considered, along with incidences and sociocultural information. Emotional responses, identity change, responses of children and family structural changes are discussed, along with the appropriate treatment approaches. Also considered are familial grief responses and short-term crisis intervention with families.
|
| |
-
MFT 240 - Family Therapy and Chemical Dependency
Semester Hours: 3
Periodically
This course provides an overview of chemical dependency and its systemic effect upon family roles and functions. It provides a biopsycho-social model of understanding of addiction in adolescence and adulthood and its concomitant family codependency issues. Students learn about planned intervention, relapse prevention, 12-step recovery, and alternative clinical management strategies of short/long-term systemic family treatment goals.
|
| |
-
MFT 241 - Family Law and Ethics
Semester Hours: 3
Spring
This course is designed for marriage and family therapists,
psychologists, social workers, mental health counselors and attorneys.
Topics covered include: all aspects of divorce, the grounds, custody,
visitation, maintenance, alimony, child support, equitable
distribution, separation and separation agreement, the legal processes
of divorce including litigation, mediation and arbitration, client
relationships, and other topics such as incest, abuse, neglect, elder
law, children’s issues such as PINS, juvenile delinquency, and adoption
law. In addition, the course will contain additional information
outlining professional ethical guidelines for mental health
professionals as prescribed by New York statutes, as well as national
professional organizations. Issues covered will include: a therapist’s
responsibility to clients and research participants, confidentiality,
professional competency and integrity, financial arrangements,
advertising, and record keeping. The presentation of the course is
geared toward the issues that clinical practitioners encounter in
therapeutic settings. Video and case history materials are utilized.
|
| |
-
MFT 242 - Divorce Mediation for Mental Health Professionals
Semester Hours: 3
Periodically
This course is designed for marriage and family therapists, psychologists, social workers, mental health counselors and possibly attorneys who wish to better understand divorce mediation in New York state. Topics covered include: a short history of divorce mediation in the United States, the similarities and differences between adversarial law practices and mediators, the procedural aspects of conducting a divorce mediation, along with widely used practice procedures. The presentation of the course is geared toward the issues that clinical practitioners encounter in therapeutic settings. Video and case history materials are utilized.
|
| |
-
MFT 243 - Historical Approaches, Family Perspectives and Current Theories of Alcohol and Drug Abuse
Semester Hours: 3
Periodically
This course is designed to expose students to the current scope of alcohol and other drug problems, provide a historical perspective on substance abuse problems, and discuss policy, funding and trends in the United States from a family systems perspective. Socioeconomic and sociocultural theories of substance abuse and addiction will be explored with regard to special populations and communities.
|
| |
-
MFT 244 - Biopsychosocial Influences and Psychopharmacology of Addictive Behavior
Semester Hours: 3
Periodically
This course provides a basic understanding of the impact of addiction on the body from the behavioral, psychological and physical perspective. Neurotransmitters and their role in detoxification, relapse and remission will be addressed. State-of-the-art psychopharmocological interventions will be highlighted. This transdisciplinary foundation underlies the work of all addiction counselors and professionals.
|
| |
-
MFT 245 - Evaluation, Assessment and Intervention With the Chemically Dependent and Their Families
Semester Hours: 3
Periodically
This course concerns psycho-social evaluation, diagnosis (DSM-IV) and assessment of the signs and symptoms of acute and chronic stages of alcohol and drug use, abuse and multiple addiction. There is special emphasis on the effects of substance abuse on the family (codependency) and the work place. Alternative models of intervention such as Johnson Institute techniques, EAP programs and self-help concepts are thoroughly explored. Treatment modalities will be examined. Use of videotapes, role-play and experiential exercises enhance in-class discussion and reading assignments.
|
| |
-
MFT 246 - Treatment Planning and Addiction Counseling of the Chemically Dependent and Their Families in Recovery
Semester Hours: 3
Periodically
The study and practice of addiction counseling techniques for individual, group and family treatment will be explored. Stages of recovery and the impact of the defense structure of the patient (denial, projection, rationalization) at each juncture will be reviewed as well as the implications for relapse and relapse prevention. Advanced issues in family recovery, marriage therapy and ACOA treatment will be identified. A variety of teaching tools including role-play, family sculpture and videos will be incorporated to enhance in-class discussions and reading assignments.
|
| |
-
MFT 247 - Family Life Cycle Issues of Addiction
Semester Hours: 3
Summer
The psychodynamics of addiction will be presented utilizing a
developmental model. The intra-personal correlates and inter-personnel
theories, family theories, learning theory, resiliency and risk
factors will be presented. A multi-determinant understanding of
addiction and recovery will be fostered.
|
| |
-
MFT 248 - Current Issues Seminar in the Treatment of Alcohol and Drug-Abusing Clients and Their Families
Semester Hours: 3
Summer
This course addresses current issues in substance abuse such as
substance abuse and HIV/AIDS and other communicable diseases, treatment
issues with dually disordered individuals, principles of
confidentiality and ethical dilemmas in the treatment of substance
abuse by professionals. Students will be versed in development of
individual and family treatment planning, record keeping, case finding
and referral. The role of the alcoholism counselor, communication
skills and the Canon of Ethics will be explained.
|
| |
-
MFT 251 - Readings
Semester Hours: 2-3
Fall, Spring, Summer
Directed readings on topics of interest to the student.
Prerequisite(s)/Course Notes:
Permission of instructor.
|
| |
-
MFT 252 - Readings
Semester Hours: 2-3
Fall, Spring, Summer
Directed readings on topics of interest to the student.
Prerequisite(s)/Course Notes:
Permission of instructor.
|
| |
-
MFT 260 - Sexual Issues in Marriage and Family Therapy
Semester Hours: 3
Fall, Spring
This course describes the history of sex research and sex therapy. It defines the common sexual issues and sexual dysfunctions seen by marriage and family therapists. It presents a thorough detailed investigation of the basic traditional therapeutic models for the treatment of sexual problems. The course explores the systemic basis of sexual issues, placing them in an interpersonal context, and describes systemic assessment, diagnosis, and treatment. In so doing, the possibility of combining the fields of sexual and martial therapy is examined.
Prerequisite(s)/Course Notes:
MFT 238 and 266 .
|
| |
-
MFT 265 - Gender Issues in Marriage and Family Therapy
Semester Hours: 3
January, Summer
Using the perspectives of contemporary men’s/women’s studies and
feminist scholarship, this course focuses on the constructed nature of
gender roles, the effects of these constructions on the lives of women
and men, and the possibilities for change and individual empowerment
that a critical awareness and gender informed therapy can create.
|
| |
-
MFT 266 - Seminar: Family Therapy
Semester Hours: 4
Fall, Spring
This course includes an intense examination of theories, rationale, assumptions, goals and interventive strategies used in family treatment. Students are introduced to concepts and techniques of the family systems approach to therapy through role-playing, videotapes, readings and demonstrations.
Prerequisite(s)/Course Notes:
(Formerly Seminar: Family Therapy I.)
|
| |
-
MFT 267 - Seminar: Family Assessment and Intervention
Semester Hours: 4
Fall and Spring
This is an intense and thorough examination of diagnosis, assessment and treatment strategies from each of the major schools of family therapy. Demonstration of various assessment techniques such as the genogram, eco-map and sculpting. Various types of dysfunctional family systems are presented and analyzed. Treatment strategies are explored. Therapeutic-alliance patterns, destructive interactions and distracting subgroups are examined.
Prerequisite(s)/Course Notes:
(Formerly Seminar: Diagnosis, Assessment and Intervention in Marriage and Family Therapy I.)
|
| |
-
MFT 269 - Practicum and Ethical Issues in Marriage and Family Therapy I
Semester Hours: 3
Fall, Spring
This practicum is geared toward the professional and develops skill building in systemic therapy. Students develop psychotherapeutic initiatives and access resources in acquiring a diversified ethical professional role. It bridges theoretical writings of family systems experts and combines them with their ethical application in clinical practice. This course explores the various therapeutic interventions within family interactions. The evolving challenge to understand family patterns will be undertaken as the class enters the operational environment of the clinical world in which they work. This course includes 150 hours of supervised clinical field work during which students complete a minimum of 15 direct client contact hours toward the required total needed to graduate from the MFT program.
Prerequisite(s)/Course Notes:
A grade of B or better must be achieved to pass the practicum and register for MFT 298 and 299 . MFT 238 , 266 , 267 , and COUN 210 . (Formerly Practical and Ethical Issues in Marriage and Family Therapy.)
|
| |
-
MFT 270 - Practicum and Ethical Issues in Marriage and Family Therapy II
Semester Hours: 3
Fall, Spring
This practicum is geared toward the professional and develops skill building in systemic therapy. Students develop psychotherapeutic initiatives and access resources in acquiring a diversified ethical professional role. It bridges theoretical writings of family systems experts and combines them with their ethical application in clinical practice. This course explores the various therapeutic interventions within family interactions. The evolving challenge to understand family patterns will be undertaken as the class enters the operational environment of the clinical world in which they work. This course includes 150 hours of supervised clinical field work during which students complete a minimum of 15 direct client contact hours toward the required total needed to graduate from the MFT program.
Prerequisite(s)/Course Notes:
A grade of B or better must be achieved to pass the practicum and register for MFT 298 and 299 . MFT 238 , 266 , 267 , and COUN 210 . Course cannot be taken Pass/Fail. (Formerly Practical and Ethical Issues in Marriage and Family Therapy.)
|
| |
|
| |
-
MFT 295 - Supervised Alcohol and Drug Counseling I
Semester Hours: 3
Periodically
This course concerns practice in counseling of chemically dependent individuals and their families in a social agency which is sanctioned in the treatment of alcoholism/chemical dependence. Fieldwork supervision is provided by an agency staff member who meets the NYFAC requirements and is University-approved. The student is supervised on a weekly basis by a faculty member. Assignment is determined by the student’s interest and readiness.
Prerequisite(s)/Course Notes:
A minimum of 300 hours is required. Student’s grade will be derived from a composite of fieldwork supervisor and faculty supervisor evaluations as well as attendance.
|
| |
-
MFT 296 - Supervised Alcohol and Drug Counseling II
Semester Hours: 3
Periodically
This course concerns practice in counseling of chemically dependent individuals and their families in a social agency which is sanctioned in the treatment of alcoholism/chemical dependence. Fieldwork supervision is provided by an agency staff member who meets the NYFAC requirements and is University-approved. The student is supervised on a weekly basis by a faculty member. Assignment is determined by the student’s interest and readiness.
Prerequisite(s)/Course Notes:
A minimum of 300 hours is required. Student’s grade will be derived from a composite of fieldwork supervisor and faculty supervisor evaluations as well as attendance.
|
| |
-
MFT 297 - Supervised Internship in Divorce Mediation
Semester Hours: 3
Periodically
This course is designed to provide the student with practical experience working with couples in divorce mediation. It is a practical component that consists of 150 supervised hours across the semester. The practice will take place in a community, legal, or social service agency. An agency staff member approved by the university provides fieldwork supervision. A university faculty member also supervises the student on a regular basis. The student’s interest and academic readiness determines placement.
|
| |
|
| |
-
MFT 299 - Group Supervision in Marriage and Family Therapy II
Semester Hours: 3
Fall, Spring
This course concerns practice in marriage and family therapy in a social agency. Fieldwork supervision is provided by an agency staff member approved by the University. The student is additionally supervised on a weekly basis in a group setting by a faculty member. Assignment is determined by the student’s interest and readiness. A minimum of 135 direct client contact hours must be completed during the semester. Students should expect to spend a minimum of 20 hours per week at the agency.
Prerequisite(s)/Course Notes:
MFT 298 . (Formerly Individual Supervision in Marriage and Family Therapy.)
|
| |
-
MFT 311 - Family Therapy With the Single-Parent Family System
Semester Hours: 1.5
Periodically
Study of the phenomena of the single, custodial-parent family system, how it has evolved, how this family differs in function and structure from the traditional two-parent family. The unique qualities and problems of the single-parent family are examined in relation to family roles, alliances, interactional patterns and therapeutic interventions.
|
| |
-
MFT 312 - Family Therapy With Psychosomatic Families
Semester Hours: 3
Periodically
Course presents the treatment of psychosomatic families as done in the Structural, Strategic and the Milan Systemic Schools. Similarities and differences in the approaches are examined, along with an examination of attempts to do verifiable research.
Prerequisite(s)/Course Notes:
MFT 266 or permission of instructor.
|
Master of Business Administration (MBA) |
| |
-
MBA 201W - Library Information Resources
Semester Hours: No credit
Fall, Spring
The library information resources workshop ensures that all graduate students establish in their first semester the ability to fully utilize the extensive information, data, and other resources available through the University’s Axinn Library. Since the library’s resources and services are constantly expanding, the information resources workshop is continually updated to reflect the most contemporary and efficient utilization of these resources to enable students to solve business problems and to perform sophisticated business research. This workshop offers extensive coverage of the library’s Lexicat system, access services, reference services, media services, curriculum materials center, government documents and other resources.
Prerequisite(s)/Course Notes:
Open only to matriculated graduate students in the Zarb School of Business. A fee equivalent to .5 s.h. is charged for this workshop. This workshop does not carry credit toward the M.B.A. or M.S. degree.
|
| |
-
MBA 202W - Information Technology
Semester Hours: No credit
Fall, Spring
This workshop presents an introduction to the use of computer hardware, software, and connectivity in a business environment. Software including spreadsheet modeling, database management, groupware, and Internet tools is covered. Students gain an understanding of computer capabilities and limitations, and the appropriate use of information technology in domestic and global environments.
Prerequisite(s)/Course Notes:
Open only to matriculated graduate students in the Zarb School of Business. A fee equivalent to .7 s.h. is charged for this workshop. This workshop does not carry credit toward the M.B.A. or M.S. degree.
|
| |
-
MBA 203W - Calculus for Business Applications
Semester Hours: No credit
Fall, Spring
This workshop focuses on a basic overview of calculus required for a better understanding of certain aspects of the business curriculum. Topics include functions, analytic geometry of the plane, differentiation, and integration as applied to business decision making.
Prerequisite(s)/Course Notes:
Open only to matriculated graduate students in the Zarb School of Business. A fee equivalent to 1.2 s.h. is charged for this workshop. This workshop does not carry credit toward the M.B.A. or M.S. degree. (Students enrolled in the M.S. programs in accounting, taxation and marketing are not required to take this workshop.)
|
| |
-
MBA 204W - Statistics for Business Applications
Semester Hours: No credit
Fall, Spring
This workshop focuses on a basic overview of statistics required for a better understanding of certain aspects of the business curriculum. Topics covered include descriptive statistics, basic probability rules, discrete probability distributions, continuous probability distributions, sampling distributions for the mean, estimation and hypothesis testing for the mean.
Prerequisite(s)/Course Notes:
Open only to matriculated graduate students in the Zarb School of Business. A fee equivalent to 1.2 s.h. is charged for this workshop. This workshop does not carry credit toward the M.B.A. or M.S. degree.
|
| |
-
MBA 205W - Teamwork and Oral Communication Skills
Semester Hours: No credit
Fall, Spring
This workshop is intended to improve teamwork and oral communication skills. The students develop knowledge and skills related to working in groups; in addition, they learn the basics of how to make oral presentations in a business setting. Available literature on these skills is used to make students aware of the different aspects and nuances required to effectively work in teams and for oral communication. Additional activities are conducted as part of the workshops where the students test their skills on these two aspects.
Prerequisite(s)/Course Notes:
Open only to matriculated graduate students in the Zarb School of Business. A fee equivalent to .7 s.h. is charged for this workshop. This workshop does not carry credit toward the M.B.A. or M.S. degree.
|
| |
-
MBA 350 - Integrative Capstone Course
Semester Hours: 3
Fall, Spring
A capstone course integrating all of the functional areas of business administration. Using case analyses and a team-based business-game simulation, students learn to apply their previous M.B.A. course work in corporate-level business strategy situations. Students will develop, present and implement detailed recommendations toward the resolution of complex business problems within a company or industry that must be supported by appropriate documentation of research and analysis. Written and oral reports are required. Additional pedagogical mechanisms, such as the development of business plans may be used.
Prerequisite(s)/Course Notes:
6 s.h. of electives in concentration and completion of all advanced core courses. Open only to matriculated Zarb School of Business graduate students.
|
Master of Health Administration (MHAE) |
| |
-
MHAE 233 - Planning, Implementation and Evaluation of Community Health Programs
Semester Hours: 3
Periodically
Health agencies have as one of their missions the provision of education, screening, medical services, etc., to the community. This course prepares students to determine the goals and objectives of the agency; the needs of a target population; the capabilities of the agency to meet those needs; strategies for developing and implementing programs, and evaluating their effectiveness.
Prerequisite(s)/Course Notes:
Open to M.S. Community Health majors only.
|
| |
-
MHAE 241 - Medical Terminology and the New Technologies
Semester Hours: 1.5
Periodically
This course is designed to introduce medical and healthcare language and identify
current technological advances that are commonly utilized in the healthcare industry.
How vocabulary is applied and innovations explored in the context of the healthcare
community are studied.
|
| |
-
MHAE 247 - Marketing Principles in Health Services
Semester Hours: 1.5
Fall, Spring, Summer
Through a combination of lectures, problem solving and case studies, students apply principles of marketing to the decision-making process in the healthcare environment. The complex relationships between hospital PPOs and HMOs are explored.
|
| |
-
MHAE 251 - Special Readings Seminar
Semester Hours: 1-3 s.h.
Fall, Spring, Summer
Investigations and reports on health education topics adapted to the student’s program.
Prerequisite(s)/Course Notes:
Written consent of the chairperson and instructor.
|
| |
-
MHAE 252 - Special Readings Seminar
Semester Hours: 1-3 s.h.
Fall, Spring, Summer
Investigations and reports on health education topics adapted to the student’s program.
Prerequisite(s)/Course Notes:
Written consent of the chairperson and instructor.
|
| |
-
MHAE 257A - Public Health Issues
Semester Hours: 1.5
Once a Year
Deals with issues faced by health care professionals in their daily pursuit of providing health care for the public. Social, economic, legal, ethical and political issues are discussed in the context of the development of medicine and health care in the United States.
|
| |
Page: 1 <- 5
| 6
| 7
| 8
| 9
| 10
| 11
| 12
| 13
| 14
| 15
-> 17 |
|
|
Print this Page