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May 16, 2024
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ZSB 16 - Principles of International BusinessSemester Hours: 3
Periodically
This course explores the terminology, scope, status and evolving
patterns of international business. Specifically, the course
addresses the role of social, cultural, political, ethical,
technological, environmental and economic factors in the international
context; the impact of global forces on businesses at home and abroad;
the role of governments in promoting and protecting business interests
at home and abroad; the role of international agencies in the
functioning of business; and the inter-link between managerial,
operational, marketing, and financial functions in doing business
abroad.
Prerequisites & Course Notes:
Sophomore standing or above. Open only to students
matriculated in Saturday College. (Formerly IB 15S, Introduction to
International Business.)
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