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2011-2012 Graduate Studies Bulletin [ARCHIVED BULLETIN]
Journalism, Media Studies, and Public Relations Courses
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Journalism, Media Studies, and Public Relations
Journalism (JRNL)
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JRNL 211 - Advanced News Reporting and Writing Semester Hours: 3 Fall
This course will teach students the basic skills necessary to research, report and write news stories. Students will learn how to evaluate potential stories, use computer databases, conduct interviews and structure hard news stories for print, broadcast and the Internet. This is a writing-intensive course, which will emphasize clarity and accuracy of expression. Students will also be instructed to new trends in media and controversies surrounding them.
Prerequisite(s)/Course Notes: Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. There is a lab fee for this course.
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JRNL 215 - Journalism on the Web Semester Hours: 3 Fall, Spring
This course will teach students about the serious uses of the Internet – how to use it as a research tool to find and evaluate information, and how to design and write for various multimedia platforms. Emphasis will be placed on discrimination skills to distinguish between reliable sites and unreliable ones. Students will also learn related computer-based skills of informational graphics using contemporary software programs.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. There is a lab fee for this course.
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JRNL 216 - Reporting and Writing for the Broadcast News Media Semester Hours: 3 Periodically
Students will hone skills necessary to report and write news for radio and television. The course will examine the differing imperatives of broadcast and print journalism, introduce students to the use of equipment and the structure of a broadcast news package, and offer practice in writing on time and using pictures and sound to convey news reports. Students will produce television and radio news packages and examine current issues facing the broadcast news media. Outside community research and reporting time is required.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. There is a lab fee for this course.
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JRNL 221 - Science and Medical Writing Semester Hours: 3 Periodically
This course will teach students to identify, report and write science and medical stories. In the course of writing for print, broadcast and the Web, students will become exposed to many of the major science and medical stories in journalism today. The course will also address philosophical, ethical and public policy issues raised by the media’s coverage of science and medicine.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. There is a lab fee for this course.
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JRNL 222 - Business Writing Semester Hours: 3 Periodically
This course is intended for graduate students interested in pursuing a career in reporting for newspapers and magazines on the worlds of business and finance. Through a combination of lectures, discussions and hands-on writing assignments, students will hone their understanding of and their ability to explain the business community, the people who work in it and the economic forces that govern it.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective.
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JRNL 226 - Environmental Reporting Semester Hours: 3
Periodically
Students will examine the current state of environmental reporting, follow coverage of current issues in public policy and the environment, and produce newspaper and magazine articles on local environmental issues. Statistical skills will be honed, particularly as they apply to risk analysis. Outside community reporting time required.
Prerequisite(s)/Course Notes: JRNL 211 and RES 259 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective.
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JRNL 231 - Journalism Ethics and Law Semester Hours: 3 Fall
Through the examination of significant primary sources, as well as secondary materials and case study analyses, the course will explore the historical roots and current issues and problems arising from legal regulation and ethical considerations of journalistic practice and other professional communication.
Prerequisite(s)/Course Notes: Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective.
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JRNL 241 - Advanced Sports Writing Semester Hours: 3 Periodically
Students will hone their ability to report, write and edit sports stories, including game, preview, feature and investigative stories and columns. The class will examine trends in sports journalism over the past century and students will take a critical look at some of the best contemporary sports writing. The business, medical, ethical and legal sides of sports journalism will be considered. Students will write articles for newspapers, magazines, and online venues, covering sports at the professional, college, and high school levels. Outside reporting time required.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. Lab fee additional.
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JRNL 250 - Advanced Feature Writing Semester Hours: 3 Spring
Students will learn the skills necessary to conceive, report, write and edit feature articles for newspapers, magazines and online publications. These include depth reporting, advanced interviewing techniques, and the application of literary techniques to nonfiction writing. Ethical issues and emerging challenges in long-form nonfiction will be considered. Off-campus community research and reporting time is required.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. There is a lab fee for this course.
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JRNL 253 - Advanced Copy Editing Semester Hours: 3 Fall
This is an advanced course in copy editing, designed to improve students’ editing skills and news judgment. Course work will focus on print journalism with the understanding that the core values and skills of editing are the same in other media. These range from line editing (emphasizing grammar, punctuation, spelling and AP style) to analysis of news coverage, including story selection, layout and follow-up. Students will study and practice the multiple levels of decision making required of editors, from the mechanics of language usage to the long-term planning of coverage by issue and community.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. There is a lab fee for this course.
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JRNL 256 - Current Issues in Science Journalism Semester Hours: 3 Periodically
This course is a seminar-style examination of contemporary issues in science as they are being covered in real time in various news media. A critical assessment of the medium-specific approaches to these stories will provide the focus to evaluate the factors and particular issues involves with covering science for various audiences.
Prerequisite(s)/Course Notes: Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take as a Pass/Fail elective.
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JRNL 261 - Public Relations for the Health Sciences Semester Hours: 3 Periodically
This course, designed for students who are interested in a career in public relations in health and medicine, will examine how public relations professional communicate health and medical news to a wide range of audiences, including the news media, the medical profession and consumers at large. Special emphasis will be placed on developing the graduate student’s interest in and knowledge of the changing face of health care in the 21st century.
Prerequisite(s)/Course Notes: JRNL 211 , JRNL 221 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. There is a lab fee for this course.
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JRNL 271 - Professional Internship Semester Hours: 3 Fall, January, Spring, Summer
An advanced student enrolled in this course will learn to apply classroom experience in a professional setting – publication, corporation, non-profit organization or other institution appropriate to their major area of study. Students will work at least 120 hours during the internship and produce an analytical paper at the end. The student, the academic internship adviser and the professional supervisor will work together to maximize the student’s learning of practical application of course work.
Prerequisite(s)/Course Notes: JRNL 211 and permission of instructor. Pass/Fail only.
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JRNL 281 - Independent Study Semester Hours: 3 Fall, January, Spring, Summer
An independent study is a specialized, individualized program involving a particular area of interest for which there is not currently an established course. A student, second-year and above, may propose an independent study to any member of the graduate faculty. Permission must be secured before registering for the course.
Prerequisite(s)/Course Notes: JRNL 211 . May not be taken on a Pass/Fail basis.
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JRNL 282 - Media Relations Techniques for the Sports and Entertainment Industries Semester Hours: 3 Periodically
The aim of this course is to prepare students for careers with professional or collegiate sports teams, amateur athletic organizations, sports arenas or individual athletes. Meshing the culture of sports with the needs of the media is an often tenuous relationship. As athletes continue to slide into the world of “celebrity” – making news beyond the sports page – savvy public relations pros work to help athletes/organizations create, shape and enhance image through sponsorships, charitable work and fund-raising, and developing “expertise” in a field outside of athletics.
Prerequisite(s)/Course Notes: May not be taken on a Pass/Fail basis.
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JRNL 290 A-Z - Special Topics in Journalism Semester Hours: 1-3 Periodically
This course focuses on a specific subject that reflects the interests and expertise of the professional or scholar who teaches the class. The focus will change depending on the professor and events in the news. Subjects may include: presidential election campaigns and political coverage; media ownership and structures; issues of race, gender and representation in the news.
Prerequisite(s)/Course Notes: Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. Journalism program may take the course as a Pass/Fail elective. Any course may be taken a number of times as long as there is a different letter designation each time it is taken.
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JRNL 299 - Capstone Project Semester Hours: 3-6 Fall, Spring,
Summer
The capstone project is a semester-long individual study, undertaken
under close supervision of a major adviser, and culminating in a
thesis-length project presented before a panel chaired by the adviser,
at which the student will present and defend the nature, scope,
research and writing of the work. Total semester-hour credit for the
project to be determined jointly by student and faculty.
Prerequisite(s)/Course Notes: All other degree requirements must be complete or in progress. May not
be taken on a Pass/Fail basis.
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JRNL 300 - Thesis Project Semester Hours: 1 Fall, Spring
This course allows students to pursue academic work related to the major capstone project, JRNL 299.
Prerequisite(s)/Course Notes: JRNL 299 . Additional research, writing, and reporting done for this course may include off campus fieldwork and is to be completed under advisement with faculty members. Students may not repeat this course more than once, for a maximum total of two semester hours.
Public Relations (PR)
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PR 260 - The Practice of Public Relations Semester Hours: 3 Fall, Spring
This course introduces students to the way that public relations functions within organizations, its impact on various publics, and its function within society. The history of the field as well as the theorists and practitioners that have shaped it will be explored. The various roles and responsibilities of the public relations specialist will be introduced with a close examination of media relations, employee relations, community relations, public affairs and cross-cultural relations.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. in Journalism Program may take the course as a Pass/Fail elective.
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PR 261 - Survey of Public Relations Issues Semester Hours: 3 Fall, Spring
This course will examine ongoing public relations case studies or current news stories, their contexts and the publics they involve, and analyze and critique the case studies and news stories from a professional public relations standpoint. A review of campaign strategy, media relations practices, and responses to the issues will be explored. A critical assessment of the various strategic approaches to these case studies/news stories provides the focus to evaluate the various objectives, strategies and tactics behind effective public relations campaigns and influencing public opinion.
Prerequisite(s)/Course Notes: JRNL 211 . Journalism students may not take this course on a Pass/Fail basis. Students not matriculating in the M.A. in Journalism Program may take the course as a Pass/Fail elective.
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