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IB 210 - Environmental Analysis for International Business
Periodically
An intensive course in the techniques of analyzing the complex aspects of foreign
and global business environments. Emphasis on the cultural, political and social
characteristics of foreign regions, and how these affect the multinational firm,
its operations and decisions. The central focus is on systematic development of
skills and tools (e.g., scanning, cultural assessment, forecasting, risk appraisal)
that international managers find useful in analyzing environmental conditions,
threats and opportunities. Awareness of complexities involved in international
business decisions.
Prerequisites & Notes
MGT 203. Open only to matriculated Zarb School of Business graduate students
and/or matriculated School of Education and Allied Human Services graduate students
where appropriate.
Credits: 3 s.h.
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