Apr 19, 2024  
2004-2005 Graduate Bulletin 
    
2004-2005 Graduate Bulletin [ARCHIVED BULLETIN]

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MKT 245 - Research for Marketing Decisions


Periodically
Principles, procedures and techniques of defining and solving marketing problems; research designs and analytical methods; statistical techniques in market research.

Prerequisites & Notes
MKT 207, QM 210. Open only to matriculated Zarb School of Business graduate students and/or matriculated School of Education and Allied Human Services graduate students where appropriate.

Credits: 3 s.h.





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