Marketing and International Business

Courses

International Business (IB)

• •  IB 150 - Introduction to International Business
• •  IB 151 - Readings
• •  IB 152 - Readings
• •  IB 154 - Analysis of the International Environment and Global Business Research
• •  IB 157 A-Z - Seminar: Special Topics in International Business
• •  IB 160 - African Business
• •  IB 161 - Asian Business
• •  IB 162 - European Business
• •  IB 163 - Latin-American Business
• •  IB 170 - International Marketing
• •  IB 174 - Business Internship
• •  IB 175 - Global Business Policies, Planning and Strategies
• •  IB 185 - Internship in International Business
• •  IB 190 - Honors Essay

Marketing (MKT)

• •  MKT 101 - Principles of Marketing
• •  MKT 124 - Consumer Behavior
• •  MKT 126 - Sports Marketing
• •  MKT 127 - Nonprofit Marketing
• •  MKT 131 - Principles of Advertising
• •  MKT 132 - Integrated Marketing Campaigns
• •  MKT 133 - Case Competition
• •  MKT 135 - Interactive and Direct Marketing
• •  MKT 140 - Sales Management
• •  MKT 141 - Retail Management
• •  MKT 144 - Marketing Research
• •  MKT 145 - Electronic Marketing
• •  MKT 149 - Public Relations
• •  MKT 151 - Readings
• •  MKT 157 A-Z - Seminar: Special Topics in Marketing
• •  MKT 168 - Business-to-Business Marketing
• •  MKT 169 - Marketing of Services
• •  MKT 170 - International Marketing
• •  MKT 172 - Export/Import Marketing
• •  MKT 173 - Global Fashion Marketing
• •  MKT 174 - Business Internship
• •  MKT 175 - Marketing Planning and Strategy
• •  MKT 185 - Internship in Marketing
• •  MKT 190 - Honors Essay