Mar 27, 2026  
2012-2013 Undergraduate Bulletin 
    
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2012-2013 Undergraduate Bulletin [ARCHIVED BULLETIN]

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PR 102 - Public Relations Research Methods and Assessment

Semester Hours: 3
Fall, Spring
This course is designed to provide students with an understanding of the importance of research in developing public relations strategies. Students gain an understanding of probability sampling, research methodologies, data gathering and report writing. Assessment of tools and responses, communicating findings and applying results is stressed.

Prerequisite(s)/Course Notes:
PR 100 . Students required to complete PR 101  for their major in Public Relations are restricted from taking this course.


View Course Offering(s):

Summer Session I 2026

Summer Session II 2026

Summer Session III 2026

Fall 2026



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